The Engaging New Business Agency

RSW is a new business agency. Some call us a business development consultancy, some a new business consultancy and others a lead generation agency; but we prefer new business agency. We were established in 1992 and have worked with hundreds of agencies, winning them 100's of millions of pounds worth of new business. Our philosophy, if that's not too grand a word for it, is this; we believe that to win the hearts and minds of your market, we need to engage with them on a personal level and to do this, we employ the human touch. Be it by phone, email or social we engage and make them feel like they are the only person we are interested in doing business with. Call Adam Whittaker on 020 315 007 00 to find out more.

Synopsis of What We Do

Marketing communications firms use us as an integral component of their new business programmes. We work with them to develop compelling agency propositions and then communicate these to their target market using the correct combination of outreach methodologies. These include telephone, email, blogs and social marketing. The result is qualified new business opportunities with prospects who want to find out more about our client and have a budget for the service our client provides.

A Bit of History

Reardon Smith Whittaker was established in 1992 by Adam Whittaker and Sam Reardon Smith, prior to which they had both been new business directors at advertising, branding, PR and BTL agencies. We employ 15 people in the London office (in leafy Brook Green just up the road from Hammersmith) with an average tenure of five years. The US office opened in 2005.

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